I adore this scent.
It smells juicy but not so fruity and sweet that it's headachy. I don't think I'm very good at describing fragrances but I would say this smells like opening a bottle of organic pomegranate juice or something adult and expensive and natural. It definitely doesn't have the childish smell of opening a bottle of Ocean Spray grape or something. I personally like the middle scent projection of Juice because I like to layer it with Gold Bold.